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How to organise your first national tour – part 3

In the final part of this post we look at street teams, budgeting, merchandising and avoiding strained relationships on the road. Here are some more things that you need to bear in mind: Build...

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12 low cost promotional ideas for musicians

Times are hard for everyone at the moment, especially musicians. Unfortunately you can spend a lot of time signing up for free promotional sites online that will do nothing to raise their profile. Your...

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20 ways to get more gigs for your band (part 1)

When you talk to musicians they all seem to ask one question, how do you get gigs? It is relatively easy to get bad gigs (pay to play etc) but getting decent gigs is still tough. It is hard pushing...

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Why aren’t fans buying your music?

In the last 5 years it has become really easy to get your music available for sale online via sites like Bandcamp, iTunes, CD Baby and Reverbnation. You no longer need to press up lots of CDs and get a...

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When does your band need a booking agent?

Booking gigs is a lot of work, especially when you are doing everything yourself in the early days of your career. What many bands look for is a booking agent (booking agents work with promoters to put...

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How do you connect to an audience of 10000 fans?

Most bands dream of walking out onstage to a packed audience, full of excited fans, screaming and clapping. That is the dream. But what is the path to get to that point? How do you go from playing in a...

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How do you get support slots with touring bands?

One of the things unsigned bands often want to do is do support slots with well known acts. Support slots allow you the opportunity to connect to both a new audience and people within the industry....

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Over 25? Are you too old to become a full time musician?

At a recent music industry event a well known music industry manager said that he wouldn’t even consider working with an act unless they were “under 25, good looking and ready to sign to a major label...

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How do you plan the perfect CD release gig?

If you’ve spent months writing and recording your new CD (let alone doing all the artwork and other stuff) you’ll want the CD release gig to be perfect. It needs to be an event that people will get...

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What is your band’s Elevator Pitch?

What happens when someone asks: “What does you band sound like?” This is never an easy question to answer, it’s the question most musicians dread. Everyone likes to think their band is unique and...

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